For more information about our Privacy Policy, Terms & Conditions, and Ad & Cookie Policy, please click the expandable sections below.


The Hershey Company (including its various subsidiaries and affiliates) provides various Internet web sites. Your use of these web sites is subject to the following terms and conditions. Your use of Hershey's web sites constitutes acceptance of these terms.

Use of Materials on Hershey's Web Sites

Hershey maintains web sites for your personal entertainment, information and education. The trademarks, service marks, brand identities, titles, characters, trade names, graphics, designs, copyrights and other properties appearing within Hershey's web sites are protected intellectual properties used by The Hershey Company and/or its related companies. These properties may not be copied, reproduced, republished, uploaded, posted, transmitted or distributed in any way, except that you may, for personal and non-commercial use only, download one copy onto your personal computer. In order to protect these valuable assets, The Hershey Company must prohibit other uses without its prior written consent. Except as expressly provided above, nothing contained herein shall be construed as conferring any license or right under any copyright or other intellectual property right.

Idea Submission Policy and Your Communications to Hershey

Hershey likes to hear from consumers and what they think about our products. However, in your communications with Hershey, please keep in mind that Hershey only accepts or considers creative ideas or suggestions relating to products or marketing plans via online submission. Therefore, please do not send to Hershey or any of our employees any creative or original materials such as ideas for products, or any other creative suggestions, ideas, concepts or other information. Our creative departments are continuously researching and launching new product, packaging and marketing ideas. Often, these ideas are in the developmental stage for years prior to actually being launched. If you choose to forward or transmit to Hershey's web sites by electronic mail or otherwise any suggestion type communication or material, including any personal data, questions or answers, comments, suggestions, or the like, will be treated as non-confidential and non-proprietary. Furthermore, Hershey is free to use any ideas or concepts contained in any communication you send to Hershey's web sites for any purpose whatsoever, including but not limited to developing, manufacturing and marketing products using such information.

Technical Disclaimer

The material in this website could include technical inaccuracies or other errors. Your use and browsing of Hershey's web sites is at your risk. Neither Hershey nor any other party involved in creating, producing, or delivering Hershey's web sites shall be liable for any direct, incidental, consequential, indirect, or punitive damages arising out of your access to, or use of, Hershey's web sites. Hershey does not warrant that the functional aspects of Hershey's web sites will be uninterrupted or error free or that this website or the server that makes it available are free of viruses or other harmful components. Without limiting the foregoing, everything on Hershey's web sites is provided to you "AS IS" WITHOUT WARRANTY OF ANY KIND, EITHER EXPRESSED OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON INFRINGEMENT. Please note that some jurisdictions may not allow the exclusion of implied warranties, so some of the above exclusions may not apply to you. Hershey reserves the right to make changes to Hershey's web sites at any time without notice.

Online Purchases

If you elect to purchase tickets to Hershey's Chocolate World attractions through our website, you must provide valid credit card and billing information. Such information will be collected by a vendor handling ticketing sales transactions on our behalf. Your information will be collected and used in accordance with our Privacy Policy. When you purchase tickets to Hershey's Chocolate World attractions, the ticketing options and corresponding prices will be made clear during the order process. You agree to pay the price that is stated at the time of your order, as well as any applicable taxes. You also agree to have your credit card billed for the total amount displayed at check out. All ticket purchases are final and no refunds will be given. By purchasing tickets to Hershey's Chocolate World attractions, you represent and warrant to Hershey that you are capable of entering a contract under the laws of the United States. The most recent terms of use will be posted on this webpage. By agreeing to these terms, you also agree to future changes.


Hershey has not reviewed all of the sites linked to Hershey's web sites and is not responsible for the contents of any off-site pages or any other sites linked to Hershey's web sites. The inclusion of any link to such sites does not imply endorsement by Hershey of the sites. Your linking to any other off-site pages or other sites is at your own risk. You may link your personal, non-commercial site to us. However, The Hershey Company reserves the right to refuse any request, for any reason we consider not to be in the best interest of our web sites and their users. The Hershey Company links to organizations which are business-related only. Before making any link, The Hershey Company will review the overall content of the prospective web site. Hershey reserves the right not to link, or remove the link, to a particular site at anytime.

General Provisions

Hershey may revise these Terms & Conditions from time to time by updating or revising this posting, with the revised terms taking effect as of the date of its posting. Hershey products are available in many parts of the world. However, Hershey's web sites may describe products that are not available worldwide. If any portion of these terms is held to be unenforceable, the unenforceable portion shall be construed in accordance with applicable law to the greatest extent possible and the remainder of the provisions shall remain in full force and effect. Any cause of action you may have with respect to Hershey's web sites must be commenced within one year after the claim or cause of action arises or such claim or cause of action is barred.


You should assume that everything you see or read on Hershey's web sites is copyrighted unless otherwise noted and may not be used except as provided in these Terms and Conditions or in the text on Hershey's web sites without the written permission of Hershey. Hershey neither warrants nor represents that your use of materials displayed on Hershey's web sites will not infringe rights of third parties not owned by or affiliated with Hershey. Images, photographs, or illustrations displayed on Hershey's web sites are either the property of, or used with permission by, Hershey. The use of these materials by you, or anyone else authorized by you, is prohibited unless specifically permitted by these Terms and Conditions or specific permission provided elsewhere on Hershey's web sites. Any unauthorized use of the images may violate copyright laws, trademark laws, the laws of privacy and publicity, and communications regulations and statutes.


The trademarks, logos, service marks, brand identities, title, characters, trade names, graphics, designs, copyrights and other properties appearing within Hershey's web sites (collectively the "Trademarks") displayed on Hershey's web sites are protected intellectual properties that are registered and unregistered trademarks of The Hershey Company, its affiliates and others. Nothing contained on Hershey's web sites should be construed as granting, by implication, or otherwise, any license or right to use any Trademark displayed on this website without the written permission of Hershey or such third party that may own the Trademark displayed on Hershey's web sites. Your misuse of the Trademarks displayed on Hershey's web sites, or any other content on Hershey's web sites, except as provided herein, is strictly prohibited.

Copyright Infringement Notification

The Hershey Company is committed to complying with U.S. copyright law and to responding to claims of copyright infringement. The Hershey Company will promptly process and investigate notices of alleged infringement and will take appropriate actions under the Digital Millennium Copyright Act, Title 17, United States Code, Section 512(c) ("DMCA").


Pursuant to the DMCA, notifications of claimed copyright infringement should be sent to a Service Provider's Designated Agent. Notification must be submitted to the following Designated Agent for this site in the manner described below:

By Mail: Registered Agent

The Hershey Company

14 East Chocolate Avenue

Hershey, PA 17033

By Email: registeredagent@hersheys.com

For your complaint to be valid under the DMCA, you must provide all of the following information when providing notice of the claimed copyright infringement:

a. A physical or electronic signature of a person authorized to act on behalf of the copyright owner;

b. Identification of the copyrighted work claimed to have been infringed;

c. Identification of the material that is claimed to be infringing or to be the subject of the infringing activity, and that is to be removed or access to which is to be disabled, as well as information reasonably sufficient to permit The Hershey Company to locate the material;

d. Information reasonably sufficient to permit The Hershey Company to contact the copyright owner, such as an address, telephone number, and, if available, an electronic mail address;

e. A statement that you have a good faith belief that use of the material in the manner complained of is not authorized by the copyright owner, its agent, or law;

f. A statement that the information in the notification is accurate, and under penalty of perjury, that you are authorized to act on behalf of the copyright owner.

For more details on the information required for valid notification, see 17 U.S.C. 512(c)(3).

You should be aware that, under the DCMA, claimants who make misrepresentations concerning copyright infringement may be liable for damages incurred as a result of the removal or blocking of the material, court costs, and attorneys fees. 

Effective Date 12/30/2016

This Privacy Policy applies to the sites and apps where it appears.

This policy describes our privacy practices for the websites and mobile applications where it is posted. This includes the Hershey’s Chocolate World website and Hershey brand websites, as well as Hershey’s Kitchens and Celebrate with Hershey’s. This includes our mobile websites. The policy also describes our practices on our mobile applications. This policy does not apply to information we collect offline. This policy also does not apply to the websites of Hershey Entertainment and Resorts Company, including The Hotel Hershey and Hersheypark. It also does not apply to the Hershey Park mobile app.

Your use of this platform indicates you agree to our collection, use and disclosure of your information as described in this Privacy Policy.

[Download a copy of this full privacy policy]

We collect information from and about you.

We collect contact information. We might collect your name and street address if you register on our site. We might also collect your phone number or email.

We collect payment information. If you make purchases, we or our vendors collect your credit card information.

We collect information you submit or post. We collect the information you post in a public space on our site. If you contact us, apply for a job, or respond to a survey, we will collect the information you provide to us.

We collect demographic information. We may collect your gender and your zip code or postal code. We might also ask for information like your age.

We collect other information: If you use our websites, we may collect information about the browser you are using. We might track the pages you visit. We might look at what site you came from, or what site you visit when you leave us. We collect this information using the tracking tools described here. To control those tools, please read here. We may also collect your GPS location if you use one of our mobile apps. We might look at how often you use the app and where you downloaded it.


We collect information in different ways.

We collect information directly from you. For example, if you register for a promotion or apply for a job. We might also collect information if you post a recipe review or contact us. We also collect information if you register with us on certain sites and apps.

We collect information from you passively. We may use tracking tools like browser cookies and web beacons. We collect information about users over time when you use this website. We may have third parties collect personal information this way. We also collect information from our mobile apps. To learn more about these tools and how you can control them, click here.

We get information about you from third parties. For example, social media platforms may give us information about you.

We combine information. For example, we may combine information that we have collected offline with information we collect online. Or we may combine information we get from a third party with information we already have.


We use information as disclosed and described here.

We use information to respond to your requests or questions. For example, we might use your information to register you for promotions, notify you if you win a prize, and deliver the prize to you. We also use your information to respond to you when you contact us.

We use information for marketing purposes. For example, we might send you information about new products and special offers. We might also use your information to serve you ads about products and offers. We might tell you about new features or updates. These might be third party offers or products we think you might find interesting. We will send you marketing emails if you sign-up. To manage this, read Your Choices section below. We may also use push notifications on our mobile apps.

We use information to improve our products and services. We might use your information to customize your experience with us.

We use information to look at site trends and customer interests. We may use your information to make website or product improvements. We may also combine information we get from you with information about you we have gotten from third parties.

We use information for security purposes. We may use information to protect our company and our customers. We also use information to protect our websites and apps.

We use information to communicate with you. For example, we will communicate with you about your account or our relationship. We may contact you about your feedback. We may contact you to tell you about changes to this Policy or our website Terms. We may also tell you about issues with your orders.

We use information to talk to parents or guardians to get permission. We may use contact information to get permission from parents for children who want to use our site.

We may also use push notifications on our mobile apps. We will send you push notifications about coupons, upcoming events, and consumer-pertinent information such as store hours (closing early due to weather, extended hours, etc.).

We use information as otherwise permitted by law or as we may notify you. We will get your consent as required by law.

We may share information with third parties.

We will share information within the Hershey family of companies (including our brands and affiliated companies). We will share this information for our business purposes and to otherwise engage in the activities described in this Privacy Policy.

We will share information with third parties who perform services on our behalf. For example, we share information with vendors who operate our websites, run promotions, and send emails. We may authorize these vendors to collect information on our behalf. Some vendors may be located outside of North America. You can contact us if you want to learn more about how our service providers use your information.

We will share information with our business partners. For example, we will share information with third parties who co-sponsor a promotion with us. We might also share information with a business partner who distributes our products. These partners may send you information about events and products by mail or email.

We will share information with Hershey Entertainment and Resorts Company. For example, sometimes we receive questions about The Hotel Hershey or Hersheypark. We may share information so that The Hotel Hershey or Hersheypark can address those questions.

We will share information if we think we have to in order to comply with the law or to protect ourselves. For example, we will share information to respond to a court order or subpoena. We may also share it if a government agency or investigatory body requests. We might share information when we are investigating potential fraud. This might include fraud we think has happened during a sweepstakes or promotion. Or we may share your information if you are the winner of a sweepstakes or other contest with anyone who requests a winner’s list. We may share your information with the US government.

We will share information with any successor to all or part of our business. For example, if part of our business was sold we may give our customer list as part of that transaction.

We will share information for other reasons we may describe to you at the time of information collection.


You have certain choices about how we use your information.

You can opt out of receiving our marketing emails. To stop receiving our promotional emails, follow the opt-out link in any of our promotional emails or call us at 1 (800) 468-1714. Even if you opt out of getting marketing messages, we will still send you transactional messages. These include responses to your questions. If you object to our use of your information for direct marketing purposes, please contact us.

You can control cookies and tracking tools. We may use tracking tools and cookies. To learn how to manage how we – and our vendors – use cookies and other tracking tools and to read our Do Not Track Policy, please click here.

You can control tools on your mobile devices. For example, you can turn off the GPS locator or push notifications on your phone.

You have other controls you can exercise. You can choose whether or not to share personal information. You can also withdraw your consent to the collection, use and disclosure of your personal information at any time, where provided by applicable law, by contacting us. If you choose not to share or withdraw your consent, some parts of our sites and some services may be more difficult or impossible to use. If you turn off cookies or tracking tools, parts of our site and services may also not work properly.


These sites and children

Our sites are meant for adults. We do not knowingly collect personally identifiable information from children (including children under 13 in the United States), on-line without first obtaining permission from the child's parent or guardian.

Parents, you can request that certain information be changed or deleted. Please contact:

The Hershey Company
Consumer Relations
100 Crystal A Drive
Hershey, PA 17033

Phone Toll Free 1-800-468-1714, or Contact us online.

For information from the US Federal Trade Commission about protecting children's privacy on-line, click here.


Your California Privacy Rights

If you reside in California, you have the right to ask us one time each year if we have shared personal information with third parties for their direct marketing purposes. To make a request, please click here to contact us. Follow the onscreen prompts to send us an email, select “Privacy Policy/Ad and Cookie Policy” as the subject of your message, and indicate in your message that you are a California resident making a “Shine the Light” inquiry.


We use standard security measures.

The Internet is not 100% secure, though. We thus cannot promise that your use of our sites will be completely safe. We encourage you to use caution when using the Internet. This includes not sharing your passwords. We keep personal information as long as it is necessary or relevant for the practices described in this Policy. We also keep information as otherwise required by law.

Parents, you can take steps to protect your kids too.  To learn more about how to protect your child online, read the helpful information provided by the FTC.


We store information both in and outside of the United States.

Information we maintain may be stored and/or processed both within and outside of the United States. If you live outside of the United States, you understand and agree that we may transfer your information to the United States. This site is subject to U.S. laws, which may not afford the same level of protection as those in your country.


We may link to other sites or apps or have third party services on our platforms we don’t control.

If you click on a third party link, you will be taken to a platform we do not control. This policy does not apply to the information practices of that website or platform. Read other companies’ privacy policies carefully. We are not responsible for these third parties.


Feel free to contact us if you have more questions about our policies and practices.

You can contact us online or write to us at:

Public Relations Department:
                    The Hershey Company
                    PO Box 810
                    100 Crystal A Drive
                    Hershey, PA 17033

You can also call us at 1-800-468-1714.

If you have any questions about this Policy or want to access, delete, correct or update your information, please contact us online.

You can review the information we have collected about you or your child by Contacting Us online.


We may update this Policy.

From time to time we may change our privacy policies. We will provide notice of any material changes to our Policy as required by law. We will also post an updated copy on our website.  Please check our site periodically for updates.

© 2017 The Hershey Company. All rights reserved.


Hershey Ad and Cookie Policy We use common tracking technologies.

We collect personal information about users over time and across different websites when you use this website or service. We also have third parties that collect personal information this way. To do this, we use several common tracking tools. Our vendors may also use these tools. In this policy “we” and “us” refers to both Hershey and our vendors. These may include browser cookies. We may also use web beacons, flash cookies, and similar technologies.


We use tracking technologies for a variety of reasons.

We use tracking tools, including cookies, on our websites. Third parties also uses cookies on our sites. Cookies are small files that download when you access certain websites. To learn more, visit here or here. These pages also explain how you can manage and delete cookies. We use tracking tools to:

  • Recognize new or past customers
  • Store your password if you are registered on our site
  • Improve our website and to better understand your visits on our platforms
  • Integrate with third party social media websites
  • Serve you with interest-based or targeted advertising (see below for more on interest-based advertising)
  • Observe your behaviours and browsing activities over time across multiple websites or other platforms
  • Better understand the interests of our customers and our website visitors. 


We engage in interest-based advertising.

We and our partners display interest-based advertising using information gathered about you over time across multiple websites or other platforms. This might include apps. Interest-based advertising or "online behavioural advertising" includes ads served to you after you leave our website, encouraging you to return. They also include ads we think are relevant based on your shopping habits or online activities. These ads might be served on websites or on apps. They might also be served in emails. We might serve these ads, or third parties may serve ads. They might be about our products or other companies' products. Where legally required we get consent to engage in interest-based advertising.


How do we gather relevant information about you for interest-based advertising?

To decide what is relevant to you, we use information you make available to us when you interact with us, our affiliates, and other third parties. We gather this information using the tracking tools described above. For example, we or our partners might look at your purchases or browsing behaviours. We might look at these activities on our platforms or the platforms of others. We work with third parties who help gather this information. These third parties might link your name or email address to other information they collect. That might include past purchases made offline or online. Or, it might include online usage information.


You can control tracking tools.

Your browser may give you the ability to control cookies. How you do so depends on the type of cookie. Certain browsers can be set to reject browser cookies. To find out more about how to enable, disable, or delete cookies from your web browser, please visit here and here. To control flash cookies, which we may use on certain websites from time to time, you can go here. Why? Because flash cookies cannot be controlled through your browser settings.

If you block cookies on your browser, certain features on our sites may not work. Options you select are browser and device specific, and if you block or delete cookies, not all of the tracking that we have described in this policy will stop.

Our Do Not Track Policy. Some browsers have a "Do Not Track" feature that lets you tell websites that you do not want to have your online activities tracked. These features are not yet uniform, so we are not currently set up to respond to those signals.


You can opt-out of online behavioural advertising.

The Self-Regulatory Program for Online Behavioural Advertising program provides consumers with the ability to opt-out of having their online behaviour recorded and used for advertising purposes. To opt out of having your online behaviour collected for advertising purposes, click here.

The Digital Advertising Alliance also offers a tool for opting out of the collection of cross-app data on a mobile device for interest-based advertising. To exercise choice for companies participating in this tool, download the AppChoices app here.

You will not be opted out of all of the tracking by clicking above. Instead, you will also need to click here.

Choices you make are both browser and device-specific.

Hershey Canada is committed to ensuring that our websites are accessible to users with disabilities. Our efforts to ensure digital usability and accessibility are guided by relevant portions of the Web Content Accessibility Guidelines 2.0, Level AA and other applicable recommendations.

If you experience any issues, please contact us at accessibility@hersheys.com and provide a brief description of the problem.

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